Printed table tents have been used in restaurants, bars, hotels, and other businesses for years. They are simple, inexpensive, and give businesses a place to put promotions directly in front of customers.
But there is one major limitation: once they are printed, the message stays the same.
A digital table tent takes the same valuable tabletop space and gives businesses the ability to display changing images, videos, QR codes, specials, events, and advertising.
Static Advertising vs. Content That Can Change
If a restaurant prints a table tent for a Friday night special, that promotion may no longer be useful Saturday morning. Changing it means printing and replacing another piece of marketing material.
With The MacCaddy, businesses can use digital content to rotate different messages and update promotions as their needs change.
A restaurant could highlight lunch specials during the day, happy hour later in the afternoon, and upcoming entertainment at night. A hotel could rotate between amenities, dining options, local attractions, and events.
One Display Can Promote Multiple Messages
A printed table tent has limited space. A digital display can rotate through multiple pieces of content without taking up additional room on the table.
Depending on the MacCaddy model, businesses can display images, videos, QR codes, menus, social media promotions, events, local advertisements, and other content while also offering phone charging.
Printed signage still has its place. But when promotions change frequently or a business wants to communicate more than one message, digital table tents create a much more flexible advertising opportunity.
Explore The MacCaddy digital table tent options and see how tabletop advertising can move beyond a single printed message.