There is one item customers bring almost everywhere they go: their phone.

They use it to communicate, take pictures, check social media, navigate, make purchases, scan QR codes, and interact with businesses throughout the day.

That makes a low battery more than an inconvenience.

For customer-facing businesses, offering phone charging can provide something useful while creating an opportunity to keep marketing content nearby.

Give Customers a Reason to Keep the Display Close

The MacCaddy combines digital advertising and phone charging in select tabletop devices.

While a customer charges a phone, the display can promote specials, upcoming events, QR codes, social media, products, services, or advertisements from local businesses.

That combination changes the role of the display. It is no longer something sitting on the table only asking for attention. It is also providing a practical service to the customer.

Useful Technology Can Create Marketing Opportunities

Restaurants can use the screen to promote desserts and drink specials. Sports bars can advertise upcoming games. Salons can highlight products and booking options. Hotels can introduce guests to amenities and nearby attractions.

At events, charging can be especially useful for guests who have spent hours taking pictures, recording videos, communicating with friends, and sharing their experience online.

When useful technology and advertising work together, businesses have another way to improve the customer experience while keeping important messages visible.

Explore The MacCaddy advertising and charging solutions and see how one tabletop device can serve both the customer and the business.